Generative engine optimization (GEO) is the practice of optimizing your brand and content to be cited, recommended, or mentioned in AI-generated answers on platforms like ChatGPT, Google AI, and ...

Jeanine Skowronski is an editor, writer, and journalist with more than 15 years of experience in personal finance and business, including roles at Bankrate, CreditCards.com, and Policygenius. Her work ...